Asus Brings Five Android Devices To China In Bid For Billions Of New Customers - Asus efforts to improve the smart phone business, which was taken from its headquarters in Taiwan, Europe and North America. In the latest - and more - now for mobile phone sales, but the company aims to be closer to home: Mainland China China Mobile.
On Thursday afternoon in Beijing, Asus plans a comprehensive partnership with China Mobile, Asus announced a smartphone into four and a tablet to make available to millions of airline customers.
This agreement is the cornerstone of the strategy of strengthening the latest Asus mobile devices business. Although Asus is known for computer components, laptops and netbooks, continues to be a player in the global mobile phone and smartphone market.
The company expects the alliance with China Mobile, China's largest mobile operator and the same company in the world's largest by subscribers, their roaming profile is sharper. "China is our biggest mobile phone market," said Benson Lin, ASUS's head of mobile devices, in an interview. "China is very important for our future."
This group is a kind of game from Asus. China Mobile, like all Chinese companies, using a single standard technology (TD-SCDMA) for 3G mobile networks. This means that your Asus offers a China Mobile - as the T10, T60 T20, and T25 are called - can not be transferred to another company.
Lin said the potential is worth the risk. While refusing action certain sales targets, said China Mobile currently has nearly 590 million subscribers. Arrest of 10% or even 5% of the audience is "still a big amount," he said.
Asus also believes there is room to grow. Although all mobile phone manufacturers who are interested in China, expect a lot in the state network for 4G LTE technology upgrades, "said Lin. Europe today is the largest mobile phone market, Asus, Asus, but I hope that China will replace it immediately.
The opportunity has led to Asus for the series "T" of the phone tailored to Chinese tastes. Instead of automatically connect to Google to search for devices on the link popular Chinese search engine Baidu. And instead of Facebook, social networking in China RenRen.
In a tablet that works on China Mobile's network, Asus activate the modem. Debbie Lee, a spokesman said the company has not decided which of the company's Android "Eee Pad" tablets. Asus Android offers three and a Windows-based tablet in January Consumer Electronics Show in Las Vegas.
All T-Mobile system version 2.0 operating OPhone China Mobile, which is a variant of Google's mobile platform, Android is running. They also use a special processor chip maker Marvell based in California. The design combines CPU and a modem on a single chip, the cheaper, more efficient and more compact than a system that uses two chips, said Lin. Asus phones expected to sell about 2,000 yuan (300 dollars), partly because of China's high value-added tax (VAT). The first model, T10, will begin in early March.
T cell development takes one and a half years of intense development on the campus of Asus Taipei, Lin said. Asus will have several phones in the Chinese market, but in smaller vehicles, China Unicom.
Asus products are better known in China. The company said it was a No. 2 state supplier of notebook computers, with 20 million sold independent devices available in 2010, including laptops, motherboards, graphics cards and optical devices. Lin said she hoped that young people "power users" Asus laptop, a new mobile phone should be tightened.
On Thursday afternoon in Beijing, Asus plans a comprehensive partnership with China Mobile, Asus announced a smartphone into four and a tablet to make available to millions of airline customers.
This agreement is the cornerstone of the strategy of strengthening the latest Asus mobile devices business. Although Asus is known for computer components, laptops and netbooks, continues to be a player in the global mobile phone and smartphone market.
The company expects the alliance with China Mobile, China's largest mobile operator and the same company in the world's largest by subscribers, their roaming profile is sharper. "China is our biggest mobile phone market," said Benson Lin, ASUS's head of mobile devices, in an interview. "China is very important for our future."
This group is a kind of game from Asus. China Mobile, like all Chinese companies, using a single standard technology (TD-SCDMA) for 3G mobile networks. This means that your Asus offers a China Mobile - as the T10, T60 T20, and T25 are called - can not be transferred to another company.
Lin said the potential is worth the risk. While refusing action certain sales targets, said China Mobile currently has nearly 590 million subscribers. Arrest of 10% or even 5% of the audience is "still a big amount," he said.
Asus also believes there is room to grow. Although all mobile phone manufacturers who are interested in China, expect a lot in the state network for 4G LTE technology upgrades, "said Lin. Europe today is the largest mobile phone market, Asus, Asus, but I hope that China will replace it immediately.
The opportunity has led to Asus for the series "T" of the phone tailored to Chinese tastes. Instead of automatically connect to Google to search for devices on the link popular Chinese search engine Baidu. And instead of Facebook, social networking in China RenRen.
In a tablet that works on China Mobile's network, Asus activate the modem. Debbie Lee, a spokesman said the company has not decided which of the company's Android "Eee Pad" tablets. Asus Android offers three and a Windows-based tablet in January Consumer Electronics Show in Las Vegas.
All T-Mobile system version 2.0 operating OPhone China Mobile, which is a variant of Google's mobile platform, Android is running. They also use a special processor chip maker Marvell based in California. The design combines CPU and a modem on a single chip, the cheaper, more efficient and more compact than a system that uses two chips, said Lin. Asus phones expected to sell about 2,000 yuan (300 dollars), partly because of China's high value-added tax (VAT). The first model, T10, will begin in early March.
T cell development takes one and a half years of intense development on the campus of Asus Taipei, Lin said. Asus will have several phones in the Chinese market, but in smaller vehicles, China Unicom.
Asus products are better known in China. The company said it was a No. 2 state supplier of notebook computers, with 20 million sold independent devices available in 2010, including laptops, motherboards, graphics cards and optical devices. Lin said she hoped that young people "power users" Asus laptop, a new mobile phone should be tightened.
via blogs.forbes
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